Rune Larsen • 1976 • Oslo • 14 roles • 15 shareholdings

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Roles

Management

Name	Role	Total operating income	Total equity	Shares
L LOYALTY AS	Managing Director/CEO	84,322,416	18,757,235	51 % indirectly
L LOYALTY CONSULTING AS	Managing Director/CEO	50,000	38,824	29 % indirectly

Boards

Name	Role	Total operating income	Total equity	Shares
S SOMMERFUGL HOLDING AS	Contact Person	-	19,741,599	100 % directly
L LOYALTY AS	Chairman	84,322,416	18,757,235	51 % indirectly
L LOYALTY CUSTOMER SERVICE AS	Chairman	71,636,557	13,352,157	38 % indirectly
L LOYALTY CONSULTING AS	Chairman	50,000	38,824	29 % indirectly
A ASSENTO AS	Chairman	7,696,811	920,762	25.67 % indirectly
S SPIKE VENTURE F21 AS	Chairman	-	1,679,412	22.5 % indirectly
S SPIKE VENTURE AS	Chairman	1,637,950	8,554,279	22.5 % indirectly
S SPIKE VENTURE F22 AS	Chairman	-	2,413,541	22.5 % indirectly
S SPIKE VENTURE F23 AS	Chairman	-	518,620	22.5 % indirectly
R RUMBL AS	Board Member	147,445	1,391,856	15 % indirectly
S SAMEIET LOVISENLUND 10	Board Member	-	-	-

Last update: Oct 20, 2023

Related industries2

Administrative and support service activities
Professional, scientific and technical activities

Direct relationships5

CH
Christian Balchen Habbestad1980
SPIKE VENTURE F21 AS, LOYALTY CUSTOMER SERVICE AS, SPIKE VENTURE AS, LOYALTY CONSULTING AS, LOYALTY AS, ASSENTO AS, SPIKE VENTURE F22 AS, SPIKE VENTURE F23 AS, RUMBL AS
MG
Morten Gürrich-Holm1989
SPIKE VENTURE F21 AS, SPIKE VENTURE AS, LOYALTY AS, SPIKE VENTURE F22 AS, SPIKE VENTURE F23 AS, RUMBL AS
CL
Christian Lars-Arne Westermark1980
SPIKE VENTURE F21 AS, SPIKE VENTURE AS, ASSENTO AS, SPIKE VENTURE F22 AS, SPIKE VENTURE F23 AS
JE
Jørn Einar Rossing1977
LOYALTY CUSTOMER SERVICE AS, LOYALTY CONSULTING AS, LOYALTY AS, ASSENTO AS
AM
Arild Magne Horsberg1957
LOYALTY CUSTOMER SERVICE AS, RUMBL AS

Shares owned by Rune Larsen

Name	Share class	Total operating income	Total equity	Share
S SOMMERFUGL HOLDING AS	Ordinære aksjer	0	19,741,599	100 % directly
L LOYALTY AS		84,322,416	18,757,235	51 % indirectly
L LOYALTY CUSTOMER SERVICE AS		71,636,557	13,352,157	38 % indirectly
L LOYALTY CONSULTING AS		50,000	38,824	29 % indirectly
A ASSENTO AS		7,696,811	920,762	25.67 % indirectly
S SPIKE VENTURE F21 AS		0	1,679,412	22.5 % indirectly
S SPIKE VENTURE AS		1,637,950	8,554,279	22.5 % indirectly
S SPIKE VENTURE F22 AS		0	2,413,541	22.5 % indirectly
S SPIKE VENTURE F23 AS		0	518,620	22.5 % indirectly
R RUMBL AS		147,445	1,391,856	15 % indirectly
S SKYFALL 23 AS		0	1,939,155	10.1 % indirectly
S STORESHOP AS		3,446,244	328,582	1.89 % indirectly
S SKYFALL 21 AS		0	6,378,163	1.03 % indirectly
S SLIPPER AS		1,313,322	-1,786,037	0.9 % indirectly
C CTELO AS		2,537,273	1,721,021	0.61 % indirectly

Limited to direct ownership positions of 0.5% or more.

Last update: May 24, 2024