LOYALTY COMMUNICATION AS

Operating

Å drive med salg av varer og tjenester innen IT, herunder rådgivning, agentur, programmeringstjenester, kjøp og salg av verdipapirer og fast eiendom, samt deltagelse i andre selskaper.

Hovedaktivitet vil være å tilby digitale markedsføringstjenester basert på egen utviklet programvare, og tilstøtende aktiviteter som rådgivning til kunder, programmeringstjenester og investeringer i selskaper innen samme sektor.

Organization

CEO: BK
Bjørn Karl Forslund1972
Chairman of the board: KS
Kjetil Skogsholm1964
Years since formation: 5 years; since Feb 12, 2021
Type: Limited company
VAT registered: Yes
Number of employees: 0

Ownership

Number of shares and share classes: 96,849; 1 share class
Total number of shareholders: 9; 3 companies, 6 persons
Belongs to group of

Financials

Total operating income 2025: 856,469; NOK
Annual total result 2025: -1,063,642; NOK
Total equity 2025: -1,445,979; NOK

Last update: Jun 20, 2026

Management

Management / administration

Name	Role	Shares
BK Bjørn Karl Forslund 1972	Managing Director/CEO	43.39 % indirectly

Board

Name	Role	Shares
KS Kjetil Skogsholm 1964	Chairman	34 % indirectly
BK Bjørn Karl Forslund 1972	Alternate Member	43.39 % indirectly

Others

Name	Role	Shares
A ACCOUNTIT AS	Accountant	-

Top 10 individual shareholders

Name	Role	Shares
BK Bjørn Karl Forslund 1972	Managing Director/CEO, Alternate Member	43.39 % indirectly
KS Kjetil Skogsholm 1964	Chairman	34 % indirectly
AJ Arne Jonny Myre 1967	-	4.45 % indirectly
AL Allan Ludvik Eriksen 1960	-	3.04 % directly 1.93 % indirectly 1.1 %
KT Karl Tomas Johansson 1971	-	2.11 % directly 1.93 % indirectly 0.17 %
AL Adam Laska Christopher 1970	-	1.78 % indirectly
JV Jakob Valentin Haenel 1992	-	1.63 % directly

Last update: Apr 13, 2023

Ownership

Company shareholders

Name	Share class	Total number of shares	Share
M MAYANOR VENTURES AS	Ordinary shares	48,506	50.08 %
B BULLUM AS	Ordinary shares	27,120	28 %
F FORSLUND INVEST AS	Ordinary shares	10,485	10.83 %
IT Inc Targeteveryone	Ordinary shares	2,143	2.21 %
JM Juel Melgaard Nielsen Henrik	Ordinary shares	1,872	1.93 %
KT Karl Tomas Johansson 1971	Ordinary shares	1,872	1.93 %
AL Allan Ludvik Eriksen 1960	Ordinary shares	1,872	1.93 %
JV Jakob Valentin Haenel 1992	Ordinary shares	1,579	1.63 %
JB John Bahrt Møller	Ordinary shares	1,400	1.45 %

Last update: Jun 2, 2025

Group structure

FORSLUND INVEST AS
Total operating income 2025: NOK 80,000
Operating profit 2025: NOK 92,436
Employees: 0

Financials

in NOK

Summary

Year	2025	2024	2023	2022	2021
Total operating income	856,469	935,933	1,600,728	799,864	180,226
Annual Total Result	-1,063,642	-764,662	-2,887,246	-761,585	5,573
Total assets	315,230	141,510	56,968	276,313	211,819
Total liabilities	1,761,209	523,847	2,847,406	179,505	174,667
Total equity	-1,445,979	-382,337	-2,790,439	96,807	37,152

P&L

Year	2025	2024	2023	2022	2021
Total operating income	856,469	935,933	1,600,728	799,864	180,226
Total operating costs	1,720,436	1,699,164	4,427,448	1,560,987	174,667
Operating result	-863,967	-763,231	-2,826,720	-761,123	5,559
Financial income/costs	-199,675	-1,431	-60,526	-462	14
Profit before tax	-1,063,642	-764,662	-2,887,246	-761,585	5,573
Total tax & extraordinary income/cost	0	0	0	0	0
Annual Total Result	-1,063,642	-764,662	-2,887,246	-761,585	5,573

Balance overview

Year	2025	2024	2023	2022	2021
Total fixed assets	70,410	80,821	6,175	0	0
Total current assets	244,820	60,689	50,793	276,313	211,819
Total assets	315,230	141,510	56,968	276,313	211,819
Short term debt	903,679	178,827	93,812	244,212	135,019
Long term debt	0	345,021	2,753,594	-64,706	39,648
Total liabilities	1,761,209	523,847	2,847,406	179,505	174,667
Contributed capital	4,025,583	4,025,583	852,819	852,819	31,579
Retained earnings	-5,471,562	-4,407,920	-3,643,258	-756,012	5,573
Total equity	-1,445,979	-382,337	-2,790,439	96,807	37,152
Total equity and liabilities	315,230	141,510	56,968	276,313	211,819

Classification

21st company classification

BETA

Small company

Type of organization

Limited company

Classification of institutional sector

INNL

Domestic sectors

A_IKKE-FIN

Non-financial corporations

2100

Private non-financial incorporated enterprises

LOYALTY COMMUNICATION AS926 586 335