PURE FISHING NORWAY AS
Fishing tackle from the world's most trusted fishing gear brands - Pure Fishing
Pure Fishing® is a collection of the world's best known fishing brands focused on meeting the needs of modern anglers. Shop freshwater, saltwater, fly gear and tackle.
Keywords
sporting equipment
Links
Organization
- CEO
- CJ
- Chairman of the board
- DJ
- Years since formation
- 30 years
- since Feb 19, 1995
- Type
- Limited company
- VAT registered
- Yes
- Number of employees
- 7
Ownership
- Number of shares and share classes
- 900
- 1 share class
- Total number of shareholders
- 1
- person
Financials
- Total operating income 2023
- 45,220,838
- NOK
- Annual total result 2023
- 2,268,654
- NOK
- Total equity 2023
- 8,483,761
- NOK
Last update: Aug 29, 2024
Management
Management / administration
| Name | Role | Shares |
|---|---|---|
CJ | Managing Director/CEO | - |
Board
| Name | Role | Shares |
|---|---|---|
CJ | Board Member | - |
DJ | Chairman | - |
RB | Board Member | - |
TA | Board Member | - |
JC | Board Member | - |
Others
| Name | Role | Shares |
|---|---|---|
| Auditor | - | |
| Accountant | - | |
| Accountant | - |
Last update: Jan 24, 2024
Ownership
Company shareholders
| Name | Share class | Number of shares | Share |
|---|---|---|---|
| Ordinary shares | 900 | 100 % |
Last update: May 24, 2024
Financials
in NOK
Summary
| Year | 2023 | 2022 | 2021 |
|---|---|---|---|
Total operating income | 45,220,838 | 58,280,776 | 57,452,072 |
Annual Total Result | 2,268,654 | 2,189,746 | 1,593,093 |
Total assets | 12,580,845 | 16,932,920 | 12,379,188 |
Total liabilities | 4,097,084 | 10,717,814 | 8,353,570 |
Total equity | 8,483,761 | 6,215,106 | 4,025,618 |
P&L
| Year | 2023 | 2022 | 2021 |
|---|---|---|---|
Total operating income | 45,220,838 | 58,280,776 | 57,452,072 |
Total operating costs | 43,076,084 | 55,874,643 | 55,354,262 |
Operating result | 2,144,753 | 2,406,134 | 2,097,810 |
Financial income/costs | 776,397 | 444,495 | -54,086 |
Profit before tax | 2,921,150 | 2,850,629 | 2,043,724 |
Total tax & extraordinary income/cost | 652,496 | 660,883 | 450,631 |
Annual Total Result | 2,268,654 | 2,189,746 | 1,593,093 |
Balance overview
| Year | 2023 | 2022 | 2021 |
|---|---|---|---|
Total fixed assets | 794,613 | 293,067 | 318,209 |
Total current assets | 11,786,232 | 16,639,853 | 12,060,979 |
Total assets | 12,580,845 | 16,932,920 | 12,379,188 |
Short term debt | 4,097,084 | 10,717,814 | 8,353,570 |
Long term debt | 0 | 0 | 0 |
Total liabilities | 4,097,084 | 10,717,814 | 8,353,570 |
Contributed capital | 900,000 | 900,000 | 900,000 |
Retained earnings | 7,583,761 | 5,315,106 | 3,125,618 |
Total equity | 8,483,761 | 6,215,106 | 4,025,618 |
Total equity and liabilities | 12,580,845 | 16,932,920 | 12,379,188 |
Classification
Category
Type of organization
Limited company
Classification of institutional sector
INNL
Domestic sectors
A_IKKE-FIN
Non-financial corporations
2100
Private non-financial incorporated enterprises
Standard industrial classification
G
Main industrial area
Wholesale and retail trade; repair of motor vehicles and motorcycles
46
Activity
Wholesale trade, except of motor vehicles and motorcycles
46.4
Main industrial group
Wholesale of household goods
46.49
Industrial group
Wholesale of other household goods
46.494
Industrial group
Wholesale of sporting equipment