EC BRANDS AS • 819930872 • Ulsteinvik • Other professional, scientific and technical activities

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/ 74.101 Industrial design, product design and other technical design

EC BRANDS AS

Keywords

product developmentprocess developmentdesign businesstextilesclothingshoesjewellerygold goodssilver goodsfurnitureinterior itemsfashion goods

Organization

CEO: HK
Håkon Kjelsbøl Engeset1992
Chairman of the board: JE
Jon Erik Ytreeide Engeset1964
Years since formation: 8 years; since Nov 20, 2017
Type: Limited company
VAT registered: Yes
Number of employees: 0

Ownership

Number of shares and share classes: 600; 1 share class
Total number of shareholders: 4; 1 company, 3 persons
Belongs to group of

Financials

Total operating income 2024: 10,823,257; NOK
Annual total result 2024: -617,959; NOK
Total equity 2024: 5,862,055; NOK

Last update: Jul 16, 2025

Management

Management / administration

Name	Role	Shares
HK Håkon Kjelsbøl Engeset 1992	Managing Director/CEO	45 % directly

Board

Name	Role	Shares
JE Jon Erik Ytreeide Engeset 1964	Chairman	35 % indirectly
HK Håkon Kjelsbøl Engeset 1992	Board Member	45 % directly
HK Halvdan Kjelsbøl Engeset 1996	Board Member	10 % directly

Others

Name	Role	Shares
B BDO AS	Auditor	-
R REKNEHUSET AS	Accountant	-

Top 10 individual shareholders

Name	Role	Shares
HK Håkon Kjelsbøl Engeset 1992	Managing Director/CEO, Board Member	45 % directly
JE Jon Erik Ytreeide Engeset 1964	Chairman	35 % indirectly
HK Halvdan Kjelsbøl Engeset 1996	Board Member	10 % directly
LM Lise Marita Sande 1969	-	10 % directly

Last update: Apr 13, 2023

Ownership

Company shareholders

Name	Share class	Total number of shares	Share
HK Håkon Kjelsbøl Engeset 1992	Ordinary shares	270	45 %
D DIONYSOS AS	Ordinary shares	210	35 %
HK Halvdan Kjelsbøl Engeset 1996	Ordinary shares	60	10 %
LM Lise Marita Sande 1969	Ordinary shares	60	10 %

Shares owned by the EC BRANDS AS

Name	Share class	Total number of shares	Share
E EC COMMERCE AS	Ordinary shares	24	80 %
E EC LIFE AS	Ordinary shares	80	80 %
A AMBERCTB AS	Ordinary shares	200	20 %
N NORWEGIAN HYDROGEN AS	Ordinary shares	100,000	1.03 %

Last update: Jun 2, 2025

Group structure

EC BRANDS AS
Total operating income 2024: NOK 10,823,257
Operating profit 2024: NOK -949,780
Employees: 0

Financials

in NOK

Summary

Year	2024	2023	2022	2021
Total operating income	10,823,257	13,924,704	13,398,107	19,894,010
Annual Total Result	-617,959	1,506,496	1,081,543	3,830,313
Total assets	9,302,695	9,211,649	7,467,581	7,208,156
Total liabilities	3,440,640	2,731,635	2,494,063	3,316,181
Total equity	5,862,055	6,480,014	4,973,518	3,891,975

P&L

Year	2024	2023	2022	2021
Total operating income	10,823,257	13,924,704	13,398,107	19,894,010
Total operating costs	11,773,037	12,007,009	11,967,591	14,732,453
Operating result	-949,780	1,917,694	1,430,516	5,161,557
Financial income/costs	331,820	34,975	-26,411	-18,332
Profit before tax	-617,959	1,952,669	1,404,105	5,143,225
Total tax & extraordinary income/cost	0	446,173	322,562	1,312,912
Annual Total Result	-617,959	1,506,496	1,081,543	3,830,313

Balance overview

Year	2024	2023	2022	2021
Total fixed assets	1,298,863	1,339,939	1,383,992	1,148,938
Total current assets	8,003,832	7,871,710	6,083,589	6,059,218
Total assets	9,302,695	9,211,649	7,467,581	7,208,156
Short term debt	3,440,640	2,731,635	2,494,063	3,316,181
Long term debt	0	0	0	0
Total liabilities	3,440,640	2,731,635	2,494,063	3,316,181
Contributed capital	60,000	60,000	60,000	60,000
Retained earnings	5,802,055	6,420,014	4,913,518	3,831,975
Total equity	5,862,055	6,480,014	4,973,518	3,891,975
Total equity and liabilities	9,302,695	9,211,649	7,467,581	7,208,156

Classification

Category

Type of organization

Limited company

Classification of institutional sector

INNL

Domestic sectors

A_IKKE-FIN

Non-financial corporations

2100

Private non-financial incorporated enterprises

Standard industrial classification

M

Main industrial area

Professional, scientific and technical activities

74

Activity

Other professional, scientific and technical activities

74.1

Main industrial group

Specialised design activities

74.10

Industrial group

Specialised design activities

74.101

Industrial group

Industrial design, product design and other technical design