DR. CHOICE AS
Operating
Omsetning av helseprodukter i inn og utland og netthandel.
Salg av helseprodukter og netthandel.
Organization
- CEO
- LB
- Chairman of the board
- JA
- Years since formation
- 8 years
- since Feb 15, 2018
- Type
- Limited company
- VAT registered
- Yes
- Number of employees
- 0
Ownership
- Number of shares and share classes
- 500,000
- 1 share class
- Total number of shareholders
- 4
- 1 company, 3 persons
- Belongs to group of
Financials
- Total operating income 2025
- 8,234,604
- NOK
- Annual total result 2025
- 23,325
- NOK
- Total equity 2025
- 218,404
- NOK
Last update: Feb 21, 2026
Management
Management / administration
| Name | Role | Shares |
|---|---|---|
LB | Managing Director/CEO | 24 % directly |
Board
| Name | Role | Shares |
|---|---|---|
| Board Member | - | |
LI | Board Member | - |
TB | Board Member | - |
| Board Member | - | |
JA | Chairman | 61 % indirectly |
LB | Board Member | 24 % directly |
Others
| Name | Role | Shares |
|---|---|---|
| Accountant | - |
Top 10 individual shareholders
| Name | Role | Shares |
|---|---|---|
JA | Chairman | 61 % indirectly |
LB | Managing Director/CEO, Board Member | 24 % directly |
AH | - | 10 % directly |
BK 1951 | - | 5 % directly |
Last update: Feb 21, 2026
Ownership
Company shareholders
| Name | Share class | Total number of shares | Share |
|---|---|---|---|
| Ordinary shares | 305,000 | 61 % | |
LB | Ordinary shares | 120,000 | 24 % |
AH | Ordinary shares | 50,000 | 10 % |
BK 1951 | Ordinary shares | 25,000 | 5 % |
Last update: Jun 2, 2025
Group structure
- Total operating income 2025: NOK 755,832Operating profit 2025: NOK 510,114Employees: 0
Financials
in NOK
Summary
| Year | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
Total operating income | 8,234,604 | 6,034,888 | 4,165,429 | 1,347,868 | 1,159,834 |
Annual Total Result | 23,325 | 41,113 | 36,702 | -114,706 | -92,640 |
Total assets | 2,562,885 | 2,476,591 | 1,525,258 | 633,811 | 482,960 |
Total liabilities | 2,344,481 | 2,281,512 | 1,371,292 | 516,547 | 250,989 |
Total equity | 218,404 | 195,079 | 153,965 | 117,264 | 231,970 |
P&L
| Year | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
Total operating income | 8,234,604 | 6,034,888 | 4,165,429 | 1,347,868 | 1,159,834 |
Total operating costs | 8,082,097 | 5,861,092 | 4,034,387 | 1,469,055 | 1,254,840 |
Operating result | 152,507 | 173,797 | 131,042 | -121,186 | -95,006 |
Financial income/costs | -122,602 | -120,374 | -83,353 | -24,851 | -23,764 |
Profit before tax | 29,904 | 53,423 | 47,689 | -146,037 | -118,770 |
Total tax & extraordinary income/cost | 6,579 | 12,310 | 10,987 | -31,331 | -26,130 |
Annual Total Result | 23,325 | 41,113 | 36,702 | -114,706 | -92,640 |
Balance overview
| Year | 2025 | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|---|
Total fixed assets | 115,136 | 83,521 | 95,830 | 106,817 | 75,486 |
Total current assets | 2,447,749 | 2,393,070 | 1,429,428 | 526,994 | 407,474 |
Total assets | 2,562,885 | 2,476,591 | 1,525,258 | 633,811 | 482,960 |
Short term debt | 1,844,481 | 1,496,512 | 1,251,292 | 376,547 | 250,989 |
Long term debt | 0 | 785,000 | 120,000 | 140,000 | 0 |
Total liabilities | 2,344,481 | 2,281,512 | 1,371,292 | 516,547 | 250,989 |
Contributed capital | 500,000 | 500,000 | 500,000 | 500,000 | 500,000 |
Retained earnings | -281,596 | -304,921 | -346,035 | -382,736 | -268,030 |
Total equity | 218,404 | 195,079 | 153,965 | 117,264 | 231,970 |
Total equity and liabilities | 2,562,885 | 2,476,591 | 1,525,257 | 633,811 | 482,960 |
Classification
21st company classification
BETA
Scaleup
Type of organization
Limited company
Classification of institutional sector
INNL
Domestic sectors
A_IKKE-FIN
Non-financial corporations
2100
Private non-financial incorporated enterprises