BRAND ASSIST AS • 921527721 • Oslo • Wholesale trade, except of motor vehicles and motorcycles

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Goods and trade

/ Purchase and sale

BRAND ASSIST AS

Keywords

sportswearglovestiessuspendersfur goodsumbrellas

Organization

CEO: JI
Jon Inge Gullikstad1970
Chairman of the board: JI
Jon Inge Gullikstad1970
Years since formation: 6 years; since Oct 9, 2018
Type: Limited company
VAT registered: Yes
Number of employees: 0

Ownership

Number of shares and share classes: 8,932; 1 share class
Total number of shareholders: 2; 1 company, 1 person
Belongs to group of

Financials

Total operating income 2023: 20,306,396; NOK
Annual total result 2023: -5,022,957; NOK
Total equity 2023: 1,888,959; NOK

Last update: Aug 29, 2024

Management

Management / administration

Name	Role	Shares
JI Jon Inge Gullikstad 1970	Managing Director/CEO	-

Board

Name	Role	Shares
JI Jon Inge Gullikstad 1970	Chairman	-
SE Stig Endre Olsen 1975	Board Member	-
FS Frank Solli 1971	Board Member	-
SM Stein Markhus 1964	Board Member	-
PN Petter Northug 1986	Board Member	44.01 % indirectly

Others

Name	Role	Shares
R RSM NORGE AS	Auditor	-
S SIRIUS ØKONOMI AS	Accountant	-

Top 10 individual shareholders

Name	Role	Shares
PN Petter Northug 1986	Board Member	44.01 % indirectly

Last update: Oct 9, 2024

Ownership

Company shareholders

Name	Share class	Number of shares	Share
B Brand Dayz Europe Ab	Ordinary shares	5,001	55.99 %
P PETTER NORTHUG HOLDING AS	Ordinary shares	3,931	44.01 %

Shares owned by the BRAND ASSIST AS

Name	Share class	Number of shares	Share
B BRAND ASSIST RETAIL AS	Ordinary shares	100	100 %

Last update: May 24, 2024

Group structure

BRAND ASSIST AS
Total operating income 2023: NOK 20,306,396
Operating profit 2023: NOK -4,474,976
Employees: 0

Financials

in NOK

Summary

Year	2023	2022	2021
Total operating income	20,306,396	38,478,963	31,514,338
Annual Total Result	-5,022,957	505,896	1,201,801
Total assets	15,927,163	23,701,541	19,393,380
Total liabilities	14,038,205	18,308,064	14,505,801
Total equity	1,888,959	5,393,477	4,887,580

P&L

Year	2023	2022	2021
Total operating income	20,306,396	38,478,963	31,514,338
Total operating costs	24,781,372	37,316,087	29,443,066
Operating result	-4,474,976	1,162,876	2,071,272
Financial income/costs	-547,981	-656,979	-869,471
Profit before tax	-5,022,957	505,896	1,201,801
Total tax & extraordinary income/cost	0	0	0
Annual Total Result	-5,022,957	505,896	1,201,801

Balance overview

Year	2023	2022	2021
Total fixed assets	1,937,851	2,314,663	3,579,428
Total current assets	13,989,312	21,386,878	15,813,952
Total assets	15,927,163	23,701,541	19,393,380
Short term debt	5,575,208	7,325,853	9,046,494
Long term debt	8,462,997	10,982,211	5,459,306
Total liabilities	14,038,205	18,308,064	14,505,801
Contributed capital	5,433,546	3,685,778	3,685,778
Retained earnings	-3,544,587	1,707,698	1,201,801
Total equity	1,888,959	5,393,477	4,887,580
Total equity and liabilities	15,927,163	23,701,541	19,393,380

Classification

Category

Goods and trade

/ Purchase and sale

Type of organization

Limited company

Classification of institutional sector

INNL

Domestic sectors

A_IKKE-FIN

Non-financial corporations

2100

Private non-financial incorporated enterprises

Standard industrial classification

G

Main industrial area

Wholesale and retail trade; repair of motor vehicles and motorcycles

46

Activity

Wholesale trade, except of motor vehicles and motorcycles

46.4

Main industrial group

Wholesale of household goods

46.42

Industrial group

Wholesale of clothing and footwear

46.421

Industrial group

Wholesale of clothing