LULU AS
Organization
- CEO
- JJ
Joakim Juul1985
- Chairman of the board
- Years since formation
- 8 years
- since Oct 26, 2017
- Type
- Limited company
- VAT registered
- Yes
- Number of employees
- 23
Ownership
- Number of shares and share classes
- 1,000
- 1 share class
- Total number of shareholders
- 1
- company
- Belongs to group of
Financials
- Total operating income 2024
- 8,181,264
- NOK
- Annual total result 2024
- -67,077
- NOK
- Total equity 2024
- -1,396,794
- NOK
Last update: Sep 9, 2025
Management
Management / administration
| Name | Role | Shares |
|---|---|---|
JJ 1985 | Managing Director/CEO | - |
Board
| Name | Role | Shares |
|---|---|---|
| Chairman | - | |
EK 1988 | Board Member | - |
Others
| Name | Role | Shares |
|---|---|---|
| Auditor | - |
Last update: Oct 2, 2024
Ownership
Company shareholders
| Name | Share class | Total number of shares | Share |
|---|---|---|---|
| Ordinary shares | 1,000 | 100 % |
Last update: Jun 2, 2025
Group structure
- Total operating income 2024: NOK 4,000Operating profit 2024: NOK -1,629,000Employees: 0
Financials
in NOK
Summary
| Year | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|
Total operating income | 8,181,264 | 8,321,872 | 7,141,474 | 2,941,045 |
Annual Total Result | -67,077 | -91,960 | -248,925 | -668,264 |
Total assets | 2,714,058 | 1,119,190 | 987,475 | 1,337,955 |
Total liabilities | 4,110,851 | 2,448,907 | 2,225,230 | 2,326,786 |
Total equity | -1,396,794 | -1,329,716 | -1,237,756 | -988,831 |
P&L
| Year | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|
Total operating income | 8,181,264 | 8,321,872 | 7,141,474 | 2,941,045 |
Total operating costs | 8,135,932 | 8,346,702 | 7,334,231 | 3,549,861 |
Operating result | 45,332 | -24,830 | -192,757 | -608,816 |
Financial income/costs | -112,409 | -67,130 | -56,168 | -59,448 |
Profit before tax | -67,077 | -91,960 | -248,925 | -668,264 |
Total tax & extraordinary income/cost | 0 | 0 | 0 | 0 |
Annual Total Result | -67,077 | -91,960 | -248,925 | -668,264 |
Balance overview
| Year | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|
Total fixed assets | 509,333 | 565,941 | 445,571 | 560,936 |
Total current assets | 2,204,725 | 553,250 | 541,904 | 777,018 |
Total assets | 2,714,058 | 1,119,190 | 987,475 | 1,337,955 |
Short term debt | 4,110,851 | 2,448,907 | 1,454,154 | 1,026,786 |
Long term debt | 0 | 0 | 771,076 | 1,300,000 |
Total liabilities | 4,110,851 | 2,448,907 | 2,225,230 | 2,326,786 |
Contributed capital | 30,000 | 30,000 | 30,000 | 30,000 |
Retained earnings | -1,426,794 | -1,359,716 | -1,267,756 | -1,018,831 |
Total equity | -1,396,794 | -1,329,716 | -1,237,756 | -988,831 |
Total equity and liabilities | 2,714,058 | 1,119,190 | 987,475 | 1,337,955 |
Classification
Type of organization
Limited company
Classification of institutional sector
INNL
Domestic sectors
A_IKKE-FIN
Non-financial corporations
2100
Private non-financial incorporated enterprises