BLUER AS
Keywords
sports equipmentfishing equipmentcamping equipmentgolf equipmentbicycles
Links
Organization
- CEO
- AE
Are Eigir Laugen1969
- Chairman of the board
- SG
- Years since formation
- 23 years
- since Dec 10, 2002
- Type
- Limited company
- VAT registered
- No
- Number of employees
- 0
Ownership
- Number of shares and share classes
- 936
- 1 share class
- Total number of shareholders
- 1
- person
Financials
- Annual total result 2024
- 2,382,719
- NOK
- Total equity 2024
- 234,953,975
- NOK
Last update: Jul 7, 2025
Management
Management / administration
| Name | Role | Shares |
|---|---|---|
AE 1969 | Managing Director/CEO | - |
Board
| Name | Role | Shares |
|---|---|---|
SG | Chairman | 100 % directly |
AE 1969 | Board Member | - |
Others
| Name | Role | Shares |
|---|---|---|
| Auditor | - |
Top 10 individual shareholders
| Name | Role | Shares |
|---|---|---|
SG | Chairman | 100 % directly |
Last update: Apr 13, 2023
Ownership
Company shareholders
| Name | Share class | Total number of shares | Share |
|---|---|---|---|
SG | Ordinary shares | 936 | 100 % |
Shares owned by the BLUER AS
| Name | Share class | Total number of shares | Share |
|---|---|---|---|
| Ordinary shares | 14,668 | 39.2 % |
Last update: Jun 2, 2025
Financials
in NOK
Summary
| Year | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|
Total operating income | 0 | 0 | 0 | 0 |
Annual Total Result | 2,382,719 | 7,066,879 | 3,158,337 | 944,130 |
Total assets | 242,934,593 | 245,072,500 | 249,152,850 | 245,609,897 |
Total liabilities | 7,980,618 | 12,501,243 | 8,672,473 | 1,267,857 |
Total equity | 234,953,975 | 232,571,256 | 240,480,378 | 244,342,040 |
P&L
| Year | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|
Total operating income | 0 | 0 | 0 | 0 |
Total operating costs | 17,417 | 24,787 | 8,019 | 18,109 |
Operating result | -17,417 | -24,787 | -8,019 | -18,109 |
Financial income/costs | 3,074,701 | 7,472,046 | 3,166,356 | 962,239 |
Profit before tax | 3,057,285 | 7,447,259 | 3,158,337 | 944,130 |
Total tax & extraordinary income/cost | 674,566 | 380,380 | 0 | 0 |
Annual Total Result | 2,382,719 | 7,066,879 | 3,158,337 | 944,130 |
Balance overview
| Year | 2024 | 2023 | 2022 | 2021 |
|---|---|---|---|---|
Total fixed assets | 242,907,091 | 244,990,804 | 248,988,622 | 245,429,731 |
Total current assets | 27,502 | 81,696 | 164,228 | 180,166 |
Total assets | 242,934,593 | 245,072,500 | 249,152,850 | 245,609,897 |
Short term debt | 7,980,618 | 12,501,243 | 8,672,473 | 1,267,857 |
Long term debt | 0 | 0 | 0 | 0 |
Total liabilities | 7,980,618 | 12,501,243 | 8,672,473 | 1,267,857 |
Contributed capital | 227,930,040 | 227,930,040 | 242,906,040 | 249,926,040 |
Retained earnings | 7,023,935 | 4,641,216 | -2,425,662 | -5,584,000 |
Total equity | 234,953,975 | 232,571,256 | 240,480,378 | 244,342,040 |
Total equity and liabilities | 242,934,593 | 245,072,500 | 249,152,850 | 245,609,897 |
Classification
Category
Type of organization
Limited company
Classification of institutional sector
INNL
Domestic sectors
A_IKKE-FIN
Non-financial corporations
2100
Private non-financial incorporated enterprises
Standard industrial classification
G
Main industrial area
Wholesale and retail trade; repair of motor vehicles and motorcycles
47
Activity
Retail trade, except of motor vehicles and motorcycles
47.6
Main industrial group
Retail sale of cultural and recreation goods in specialised stores
47.64
Industrial group
Retail sale of sporting equipment in specialised stores
47.641
Industrial group
Retail sale of sporting equipment in specialised stores